# Franciska Dethlefsen, Head of Growth Marketing

Check out the blog posts from Franciska Dethlefsen, Head of Growth Marketing. Franciska is the Head of Growth Marketing at Amplitude where she leads the...

Source: https://amplitude.com/en-us/blog/author/franciska-dethlefsen

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##### Franciska<!-- --> <!-- -->Dethlefsen

Former Head of Growth Marketing, Amplitude

Franciska is the former Head of Growth Marketing at Amplitude, where she led the charge on user acquisition and PLG strategy and execution. Prior to that, she was Head of Growth at Iteratively (acquired by Amplitude) and before that Franciska built out the marketing function at Snowplow Analytics.

[](https://www.linkedin.com/in/franciskadethlefsen/)[](https://twitter.com/franciskafyi)

#### Posts by <!-- -->Franciska

[Read ](/blog/free-analytics-templates)

[Product](/blog/free-analytics-templates)

###### [Free Analytics Templates: Introducing Amplitude's Template Gallery](/blog/free-analytics-templates)

[Sep 10, 2024](/blog/free-analytics-templates)

[6 min read](/blog/free-analytics-templates)

[Read ](/blog/data-informed-growth-strategy)

[Product](/blog/data-informed-growth-strategy)

###### [How Amplitude Uses Amplitude to Build Data-Informed Growth Strategies](/blog/data-informed-growth-strategy)

[May 2, 2024](/blog/data-informed-growth-strategy)

[7 min read](/blog/data-informed-growth-strategy)

[Read ](/blog/data-hygiene)

[Insights](/blog/data-hygiene)

###### [A Definitive Guide to Improving Data Hygiene Across Your Organization](/blog/data-hygiene)

[Dec 22, 2022](/blog/data-hygiene)

[7 min read](/blog/data-hygiene)

[Read ](/blog/tracking-plan-owner)

[Insights](/blog/tracking-plan-owner)

###### [Who Should Really Own Your Tracking Plan?](/blog/tracking-plan-owner)

[Dec 21, 2022](/blog/tracking-plan-owner)

[12 min read](/blog/tracking-plan-owner)

[Read ](/blog/data-teams-validation)

[Insights](/blog/data-teams-validation)

###### [Why data teams struggle with data validation (and how to change that)](/blog/data-teams-validation)

[Dec 18, 2022](/blog/data-teams-validation)

[11 min read](/blog/data-teams-validation)

[Read ](/blog/data-validation-techniques)

[Insights](/blog/data-validation-techniques)

###### [Popular Data Validation Techniques for Analytics & Why You Need Them](/blog/data-validation-techniques)

[Dec 18, 2022](/blog/data-validation-techniques)

[12 min read](/blog/data-validation-techniques)

[Read ](/blog/data-validation)

[Insights](/blog/data-validation)

###### [Why Is Data Validation Important?](/blog/data-validation)

[Dec 17, 2022](/blog/data-validation)

[8 min read](/blog/data-validation)

[Read ](/blog/data-dependency)

[Insights](/blog/data-dependency)

###### [Why It’s Important to Map Data Dependencies and How To Get It Done](/blog/data-dependency)

[Dec 17, 2022](/blog/data-dependency)

[10 min read](/blog/data-dependency)

[Read ](/blog/analytics-tracking-practices)

[Insights](/blog/analytics-tracking-practices)

###### [Best Practices to Follow When Creating or Evolving Your Analytics Tracking](/blog/analytics-tracking-practices)

[Dec 15, 2022](/blog/analytics-tracking-practices)

[9 min read](/blog/analytics-tracking-practices)

[Read ](/blog/tracking-plan-template)

[Insights](/blog/tracking-plan-template)

###### [How to Choose the Right Tracking Plan Template](/blog/tracking-plan-template)

[Dec 14, 2022](/blog/tracking-plan-template)

[7 min read](/blog/tracking-plan-template)

[Read ](/blog/event-tracking-pitfalls)

[Insights](/blog/event-tracking-pitfalls)

###### [Common Event Tracking Pitfalls and How to Avoid Them](/blog/event-tracking-pitfalls)

[Dec 12, 2022](/blog/event-tracking-pitfalls)

[8 min read](/blog/event-tracking-pitfalls)