April 11, 2025

Increasing Conversion Rates at Ultra Mobile and Mint Mobile

Amplitude’s behavioral tracking and A/B testing gave Ultra and Mint a new in-depth view of their customers—and boosted conversions significantly.

Mandy Chatigny

Senior Manager of Digital and Product (App) Insights and Analytics at Ultra Mobile and Mint Mobile

Customer Stories

April 11, 2025

Increasing Conversion Rates at Ultra Mobile and Mint Mobile

Amplitude’s behavioral tracking and A/B testing gave Ultra and Mint a new in-depth view of their customers—and boosted conversions significantly.

Mandy Chatigny

Senior Manager of Digital and Product (App) Insights and Analytics at Ultra Mobile and Mint Mobile

Best Practices

April 10, 2025

Your Personalization Strategy is Probably Basic—Here’s How to Fix It

Perspectives

April 8, 2025

Recognizing the Top 50 Product and Growth Leaders Around the World

Inside Amplitude

April 7, 2025

Amplitude Founders’ Award Winner: Esther Trapadoux

Customer Stories

April 3, 2025

reecetech Inspires a Data Revolution, Re-engaging 12.4% of Inactive Users

Perspectives

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Perspectives

April 8, 2025

Recognizing the Top 50 Product and Growth Leaders Around the World

Marianne Ridgeway

Sr. Communications Manager

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Perspectives

March 27, 2025

The Data Disconnect: How Australian Businesses Can Move Beyond Gut Instinct

Mark Drasutis

Head of Value, Asia Pacific and Japan

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Perspectives

March 25, 2025

How Top Brands Use Data to Deliver Unmatched Customer Experiences

Michele Morales

Senior Product Marketing Manager, Amplitude

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Best Practices

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A digital device highlights a heart in a row of hearts, communicating personalization

Best Practices

April 10, 2025

Your Personalization Strategy is Probably Basic—Here’s How to Fix It

Michele Morales

Senior Product Marketing Manager, Amplitude

The Amplitude Guide to Building a Successful Customer Retention Strategy

Best Practices

March 31, 2025

The Amplitude Guide to Building a Successful Customer Retention Strategy

Michele Morales

Senior Product Marketing Manager, Amplitude

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Best Practices

February 27, 2025

3 Ways Amplitude Helps Data Scientists Achieve More, Faster

Jennifer Rudin

Senior Data Strategist, Amplitude

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Learn product-led growth fundamentals from the experts

It's easy to see why product-led growth (PLG) is having a moment. PLG keeps customer acquisition costs low and reduces sales and marketing spending.

Learn what product-led growth is and how to get started from our expert contributors. With the right PLG strategy, you can align your resources to what's best for your customers and your bottom line.