[Insider](https://useinsider.com/) Growth Management Platform (GMP) helps digital marketers drive growth across the funnel. Use it to deliver personalized journeys across web, mobile web, mobile apps, messaging, email, and ad channels using unified data.

Cohort integration with Amplitude extends the segmentation and personalization capabilities Insider offers.

## Set up the integration

### Insider setup

Get an API key from the Insider platform. If you don't have one, create one.

1. [Navigate to the Insider dashboard](https://inone.useinsider.com/) and select **Settings** from the drop-down menu.
2. Open the *Integration Settings* tab and click **Generate API Key**.
3. Click **UCD**. Then click **Next**.
4. Save when finished.

### Amplitude setup

1. In Amplitude Data, click **Catalog** and select the **Destinations** tab.
2. In the Cohort section, click **Insider**.
3. Add a new destination.
4. Enter a name and the Insider API key.
5. Map an Amplitude property to an Insider property.
6. Save when finished.

## Send a cohort

After you connect Insider and Amplitude, you can send an Amplitude cohort.

1. In Amplitude, open the cohort you want to export. Click **Sync**, and choose Insider.
2. Choose the API target.
3. Select the sync cadence.
4. Save your work.