The charts on the Conversion Report template give you a deeper understanding of the customer behaviors linked to conversion and drop-off. You can apply it to any important in-product flow. No setup is required, but you can customize the template and the individual charts if you need to.

The Conversion Report template includes the following charts:

- What's the conversion rate of this funnel?
- How is the conversion rate changing over time?
- How long does it take users to convert?
- How many times do users do `New User` before doing `Any Active Event`?
- What paths do users take to get to `Any Active Event`?

For a more detailed view into any of these questions, click the title of the chart you're interested in.

## Customize the User Activity template

You can customize this or any template by first converting it into a dashboard. In Amplitude, templates and dashboards are related but distinct concepts. A [dashboard](/docs/analytics/dashboard-create) is a single, convenient view of several related charts. Use a dashboard to share insights with other stakeholders in your Amplitude project. A template is a reusable version of a dashboard. Use a template to make other, similar dashboards, which you can then customize to meet the specific needs of a different project.

To turn the template into a dashboard, follow these steps:

1. From the dropdown in the upper left, select the Amplitude project you want this dashboard to track. To track the current project, leave it as-is.
2. Under _Events_, select the active event you want to use for the charts in this dashboard.

   You may want to replace the default `Any Active Event` event with something more specific. If so, consider selecting an event that clearly reflects the user behavior you want to measure. For a streaming service, this might be `Video Watched`. For an ecommerce company, it might be `Complete Purchase`.

   Scroll until you find the event you want and select it.

   You don't have to change the default active event.

3. Click _Save As Dashboard_, give your new dashboard a name, and select a location to save it in. Then click _Save_.

Your dashboard is now ready to use.

For more information, refer to [Create dashboards](/docs/analytics/dashboard-create) and [Templates in Amplitude](/docs/analytics/templates).