# Funded-but-no-trade cohort: 30-day re-engagement plan

Source: https://amplitude.com/en-us/prompt-library/financial-services-funded-but-no-trade-cohort-30-day-re-engagement-plan

---

[Prompt Library](/prompt-library)

Activation

# Funded-but-no-trade cohort: 30-day re-engagement plan

Financial Services

Try this prompt

Identify users who have funded their account (minimum $100 deposit) but have not placed a trade within 30 days of funding. For this cohort: (1) show the size and growth trend over the last 6 months, (2) identify the most common last action before 30-day inactivity, (3) recommend a re-engagement sequence (push notification, in-app message, or email) with copy tailored to their stated investment interest at signup. Track re-engagement rate as users who place a first trade within 14 days of receiving the campaign.

Click to copy

[Try in Amplitude →](https://app.amplitude.com/analytics?aiQuery=Identify+users+who+have+funded+their+account+%28minimum+%24100+deposit%29+but+have+not+placed+a+trade+within+30+days+of+funding.+For+this+cohort%3A+%281%29+show+the+size+and+growth+trend+over+the+last+6+months%2C+%282%29+identify+the+most+common+last+action+before+30-day+inactivity%2C+%283%29+recommend+a+re-engagement+sequence+%28push+notification%2C+in-app+message%2C+or+email%29+with+copy+tailored+to+their+stated+investment+interest+at+signup.+Track+re-engagement+rate+as+users+who+place+a+first+trade+within+14+days+of+receiving+the+campaign.\&siteLocation=prompt-library-detail-try)