# Unlock the Future of Customer Engagement in Finance with Amplitude and AWS

Discover how top finance firms use Amplitude, Amazon Redshift, and Personalize to boost transactions, identify up-sell opportunities, and deliver personalized banking experiences.


Source: https://amplitude.com/en-us/events/finserve-webinar-2023

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On-Demand Webinar

# Unlock the Future of Customer Engagement in Finance with Amplitude and AWS

#### Watch now

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Event Hosts

Patrick Thompson

Director of Product Management @ Amplitude

Tia White

General Manager, AI/ML Marketing Intelligence @ AWS

Nikhil Goel

Director of Product, Data @ Varo Money

The landscape of customer interactions is rapidly shifting across the financial, banking, and insurance sectors. With the torrent of **machine learning (ML)** and **AI developments**, understanding where to start and how to implement ML-focused strategies is a daunting task. **This webinar aims to dispel the confusion and provide actionable insights.**

Discover how top finance firms use Amplitude, Amazon Redshift, and Amazon Personalize to:

- **Boost Transactions**
- **Identify Up-Sell Opportunities**
- **Deliver Personalized Banking Experiences**

Learn how to navigate AI and ML advancements. Don't miss out—unlock the future of customer engagement in finance.