# Unlocking the Power of Product-Led Growth with Amplitude

Product-led growth (PLG) is an integrative force that drives sales pipeline and sustainable growth when implemented correctly.

Source: https://amplitude.com/en-us/events/plg-webinar-with-laura-schaffer

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WEBINAR ON-DEMAND

# Unlocking the Power of Product-Led Growth

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Speaker

Laura Schaffer

Vice President of Growth, Amplitude

Product-led growth (PLG) is an integrative force that drives sales pipeline and sustainable growth when implemented correctly. However, some companies aren't yet taking advantage of this powerful approach.

After this session, you’ll be able to:

- Apply insights into product-led growth workflows and how they interlace with marketing efforts
- Implement best practices for executing PLG
- Deliver experiences that navigate users through acquisition, monetization, and retention
- Draw inspiration from companies that apply PLG principles