# Small Changes, Big Results: Four Easy Ways to Boost Conversion

We're exploring which small changes can make a big difference when it comes to conversion rate optimization and showcasing real-world examples.

Source: https://amplitude.com/en-us/events/small-changes-big-results

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On-Demand Webinar

# Small Changes, Big Results: Four Easy Ways to Boost Conversion

#### Watch now

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Speakers

Jheel Jawharkar

Principal Product Manager, Amplitude

Dr. Austin McCraw

Head of Growth, DoWhatWorks

John Jordan

Conversion Rate Optimization Director , Twilio Inc.

Are you tired of guessing what A/B tests will boost your website's conversions?

Join us for an interactive session with DoWhatWorks where we’ll explore which small changes can make a big difference when it comes to conversion rate optimization. DoWhatWorks Head of Growth Austin McCraw will dive into the psychology behind effective conversion rate optimization and demonstrate real-world examples.

**What you'll learn:**

- How to design and execute impactful conversion rate tests
- The psychological principles that drive conversions
- Real-time examples of successful optimizations

**Plus:** Submit your webpage for a **free live optimization** during the webinar! Our experts will provide tailored recommendations to improve your conversion rates.