# The 1-2-3 of PLG | Events

Join Elena Verna, Head of Growth at Amplitude, and guest speaker Brandon Purcell to discuss how to unlock the next stage of product-led growth.

Source: https://amplitude.com/en-us/events/the-1-2-3-of-plg-apac

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Nov 17, 2022 19:00 - 19:00

# The 1-2-3 of PLG, with Elena Verna featuring Forrester

#### Save Your Spot

Unlock product-led growth with customer data

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Webinar Hosts

Elena Verna

Head of Growth, Amplitude

Brandon Purcell

VP & Principal Analyst, Forrester

Join Elena Verna, Head of Growth at Amplitude, and guest speaker Brandon Purcell, VP and Principal Analyst at Forrester, as they discuss how teams can unlock the next stage of product-led growth (PLG) by leveraging customer data.

Following this expert conversation and Q\&A, you’ll understand:

- How to overlay PLG on top of existing growth motions
- Why customer data is critical to this process
- How to maximize customer lifetime value and more
