# Advanced Channel Classifier Template

Every new Amplitude org and project now gets a GA4-aligned default channel classifier automatically — no manual setup required.

Source: https://amplitude.com/en-us/releases/advanced-channel-classifier-template

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DataMar 31, 2026

[\[All updates\]](/releases)

### Advanced Channel Classifier Template

Dan Carmel

**Description:** Amplitude’s enhanced out-of-the-box channel classifiers automatically group traffic from sources and referrers like Paid and Organic Search, Email, Affiliates, LLM channels, and more.

**Why:** Your dashboards and Global Agent clearly show trends and impact from every channel investment without any added analytics set-up.

**Where:** Navigate to Data > Properties > Channels. New orgs and projects will already see **\[Amplitude] Default Channels** created for them. The classifier is fully editable and deletable. When creating a new classifier manually, the updated rule set is also the new default template.

**Available in EUDC:** Yes

**When:** Live now for all new orgs and projects. Optional migration plan for existing accounts to add the new classifier alongside any existing ones (no overwrites).

**Useful Resources:** Channel classifier docs: <https://amplitude.com/docs/data/channels>

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