# Designing High-Impact Media Experiments

Learn how to design winning media experiments. Discover insights gleaned from more than 20,000 A/B tests.

Source: https://amplitude.com/en-us/resources/media-experimentation

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Drive conversions and fuel growth with better A/B tests

# Designing High-Impact Media Experiments

#### Run winning tests

Get proven media experimentation strategies to drive conversion and fuel growth.

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It’s a reality marketers at media companies know all too well: Most A/B tests fail.

That’s why we’ve partnered with [DoWhatWorks](https://www.dowhatworks.io/), which has unlocked the ability to view tests run by any company in the world. This guide shares exclusive insights from more than 20,000 A/B tests into media strategies that work.

Discover:

- The most common testing mistakes and how to avoid them
- The top three media testing strategies
- Real-world test examples from the DoWhatWorks platform

Learn how to design better A/B tests and grow your business today.