# Web Analytics & KPI Dashboard Template Example | Amplitude

Boost web performance with our concise dashboard. Track daily users, session length, and user origins. Explore popular pages, post-landing actions, and user demographics. Perfect for marketers, analysts, and product teams optimizing web experiences.\

Source: https://amplitude.com/en-us/templates/website-kpi-dashboard

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[< Templates](/templates)

# Website KPI Dashboard

Boost web performance with our concise dashboard. Track daily users, session length, and user origins. Explore popular pages, post-landing actions, and user demographics. Perfect for marketers, analysts, and product teams optimizing web experiences.

[View dashboard in demo](https://app.amplitude.com/analytics/demo/dashboard/starter-template/GETTING_STARTED_KPIS)[Try it in Amplitude](https://app.amplitude.com/dashboard/starter-template/GETTING_STARTED_KPIS)

[](/templates/web-kpis)[](/templates/dashboards)

###### Boost web performance with our concise dashboard. Track daily users, session length, and user origins. Explore popular pages, post-landing actions, and user demographics. Perfect for marketers, analysts, and product teams optimizing web experiences.

## About this template

Amplitude's website KPI dashboard is made up of useful charts to help evaluate your website KPIs and performance metrics.

- How many users are active each day?
- How long is the average session?
- Where are users coming from?
- What are the most popular pages viewed in any range of time?
- What do users most commonly do after landing on your product?
- What percent of active web users are returning?
- How long does it take for returning users to come back?
- What percent of active users are new users?
- Breakdown of these users by country
- Breakdown of these users by device family
- Breakdown of these users by platform

## How this template works

Unlock the full potential of your data with our step-by-step template.

1\. Click "Try it in Amplitude" if you have sufficient data in an Amplitude account, or click "View chart in demo".

2\. Replace the dashboard's placeholder content with your own events by clicking on the event names within the "Events" panel and selecting from the menu.

3\. Save the chart and share it with your team.

##### About Amplitude

Amplitude is a leading digital analytics platform that helps companies unlock the power of their products. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people use their products, they can deliver better experiences that drive growth. Amplitude is the best-in-class analytics solution for product, data, and marketing teams, ranked #1 in multiple categories by G2.

##### Website KPI Dashboard

## Frequently Asked Questions

Amplitude is a leading digital analytics platform that helps companies unlock the power of their products. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people are using their products, they can deliver better product experiences that drive growth.

Yes, Amplitude is free to get started. Our [Starter plan](https://amplitude.com/pricing) includes up to 50K MTUs, out-of-the-box [Analytics](https://amplitude.com/amplitude-analytics) and templates, [Session Replay](https://amplitude.com/session-replay), [Web Experimentation](https://amplitude.com/web-experimentation), and more—all at no cost.

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