# Unlock the Power of Product-Led Growth | Amplitude

Product-led growth strategies produce faster revenue growth and greater market share–and now our experts are spilling the how-to.

Source: https://amplitude.com/en-us/unlocking-the-power-of-product-led-growth

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# Unlock the Power of Product-Led Growth

Presented by Laura Schaffer and Franciska Dethlefsen

## Watch Now

Product-led growth strategies produce faster revenue growth and greater market share–and now our experts are spilling the how-to.

In this expert-led session, you’ll learn:

- The scope of PLG and KPIs needed to succeed
- Why and how
  <!-- -->
  GTM & R\&D need to work together
  for a successful PLG motion
- How companies “do PLG” well

## Meet the Experts

[](https://www.linkedin.com/in/lauraschaffer/)

Laura Schaffer

Vice President of Product Growth at Amplitude

[Connect with Laura](https://www.linkedin.com/in/lauraschaffer/)

[](https://www.linkedin.com/in/franciskadethlefsen/)

Franciska Dethlefsen

Senior Director of Growth Marketing at Amplitude

[Connect with Franciska](https://www.linkedin.com/in/franciskadethlefsen/)

## Learn more about PLG

[](https://amplitude.com/resources/what-is-product-led-growth)

Product-Led Growth Guide Volume 1: What Is PLG?

Learn PLG fundamentals from industry experts.

[Read the Guide](https://amplitude.com/resources/what-is-product-led-growth)

[](https://amplitude.com/resources/get-started-with-product-led-growth)

Product-Led Growth Guide Volume 2: How to Get Started with PLG

Insights from more than 30 experts on the tactics and metrics you need to tackle PLG at your organization

[Read the Guide](https://amplitude.com/resources/get-started-with-product-led-growth)

[](https://amplitude.com/resources/product-led-growth-worksheet)

Product-led Growth Worksheet

Use this free worksheet to map each element of your product-led growth strategy

[Access the Worksheet](https://amplitude.com/resources/product-led-growth-worksheet)