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Perspectives
May 14, 2024

How Amplitude Uses Amplitude to Move Users from Sign-Up to Monetization

Learn how the Amplitude growth team uses Amplitude to fuel our customer journey and drive engagement and monetization.

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Carmen DeCouto
Manager, Monetization Growth Marketing
Media & Entertainment First-Party Data
Perspectives
May 13, 2024
5 Ways Media and Entertainment Companies Can Use First-Party Data
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Rachel Torres
Group Product Marketing Manager, Amplitude
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Perspectives
May 9, 2024
How Amplitude Uses Amplitude to Boost Long-Term Retention
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Lilli Clark
Manager, Retention Growth Marketing, Amplitude
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Perspectives
May 2, 2024
How Amplitude Uses Amplitude to Build Data-Informed Growth Strategies
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Franciska Dethlefsen
Head of Growth Marketing
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Perspectives
April 30, 2024
Building Your Startup Dream Team: Key Roles and Hiring Strategies
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Preston Wickersham
Manager, Content Marketing, Remote
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Perspectives
April 24, 2024
Understanding AI's Impact on Customer Privacy and Legal Compliance
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Heather Dunn Navarro
Vice President, Product and Privacy, Legal, G & A
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Perspectives
April 10, 2024
Driving Growth with Amplitude Part 2: Measuring Campaign Impact
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Jennifer Rudin
Senior Data Strategist, Amplitude
Product-Led Growth Guide: What Is PLG?
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Perspectives
April 8, 2024
Multi-Armed Bandits vs. A/B Testing: Choosing the Right Approach
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Ken Kutyn
Senior Solutions Consultant, Amplitude
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Perspectives
March 13, 2024
How to Holistically Monitor Mobile Release Health and Run Better Rollouts
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Gabriel Savit
Co-founder and CEO, Runway
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Perspectives
March 11, 2024
Mastering Identity Resolution in Experimentation
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Ken Kutyn
Senior Solutions Consultant, Amplitude
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Perspectives
March 5, 2024
Top 10 Metrics to Measure Freemium and Free Trial Performance
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Carmen DeCouto
Manager, Monetization Growth Marketing
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Perspectives
March 4, 2024
5 Overlooked Steps in A/B Testing
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Ken Kutyn
Senior Solutions Consultant, Amplitude