With the Qualtrics event ingestion integration, you can send survey data to Amplitude when a response is received, to enable data-driven charts and cohorts in Amplitude.

After you connect the integration you can:

  • Send an event to Amplitude when someone completes a survey.
  • Send any event or user properties collected as question responses or embedded data.
  • Send survey response data to build charts and cohorts in Amplitude.


  • This integration imports the email address as the User_ID. There is no option to define the mapping and select another User_ID.



You need your Qualtrics Survey ID and API key.

Amplitude setup

  1. In Amplitude Data, click Catalog and select the Sources tab.
  2. In the Other Sources section, click Amazon S3.
  3. Paste your Survey ID and Qualtrics API Key, then click Request Survey Info.
  4. Copy the autogenerated JSON payload on the right-hand side of the page.

Qualtrics setup


See the Qualtrics documentation for more details on setting up workflows.

  1. In Qualtrics, click on the hamburger menu, select Workflows, and select Create a workflow.
  2. In the search bar on the top left corner, search for Amplitude and select Send data to Amplitude when a survey response is received.
  3. Click Get Started.
  4. Enter a name for your workflow, select the survey you want to track, and click create workflow.
  5. Click the Non-authenticated tile and replace the JSON payload in the Body with the Amplitude-generated payload that you copied earlier.
  6. Save your work.
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April 22nd, 2024

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