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Best Practices
September 18, 2023

3 Reasons to Pay Attention to Retention

Learn why and how measuring user retention across all lifecycle stages is essential to sustainable growth.

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Pragnya Paramita
Group Product Marketing Manager, Amplitude

Best Practices

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Pragnya Paramita
Group Product Marketing Manager, Amplitude
User Retention Playbook: Mastering Customer Retention Strategy
Featured Collection

Learn product-led growth fundamentals from the experts

It's easy to see why product-led growth (PLG) is having a moment. PLG keeps customer acquisition costs low and reduces sales and marketing spending.

Learn what product-led growth is and how to get started from our expert contributors. With the right PLG strategy, you can align your resources to what's best for your customers and your bottom line.

Inside Amplitude

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Larry Xu
Director of Engineering, Amplitude Experiment
Product-Led Growth Guide Volume 2: How to Get Started with PLG
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Courtney Burry
Vice President of Product, Partner, and Customer Marketing, Amplitude
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Blake Jackson
Manager, Global Talent Initiatives, Amplitude
Featured Contributors

Learn about analytics, product, and more from industry experts.

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Adam Greco
Product Evangelist, Amplitude
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Darshil Gandhi
Principal Product Marketing Manager
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Elena Verna
Former Head of Growth, Amplitude
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John Cutler
Former Product Evangelist, Amplitude