Resource Library
Learn best practices and discover new strategies for product analytics so you can drive growth for your product.
The North Star Playbook
Explore the purpose and value of the North Star Framework. Get expert tips to define and integrate your North Star Metric into your organization.
The Amplitude Guide to Personalization at Scale
Discover six best practices to grow your personalization program, create customized digital experiences, and drive better business outcomes.
Mastering Customer Acquisition Strategy Playbook
Learn proven frameworks to acquire new and repeat customers. Keep acquisition costs low and maximize your return on advertising and marketing spending.
Mastering User Retention Playbook
If you care about growth, then you should care about user retention. Learn how to develop and implement a user retention strategy to reduce customer churn and boost lifetime value.
The North Star Playbook
Explore the purpose and value of the North Star Framework. Get expert tips to define and integrate your North Star Metric into your organization.
The Amplitude Guide to Personalization at Scale
Discover six best practices to grow your personalization program, create customized digital experiences, and drive better business outcomes.
Mastering Customer Acquisition Strategy Playbook
Learn proven frameworks to acquire new and repeat customers. Keep acquisition costs low and maximize your return on advertising and marketing spending.
Mastering User Retention Playbook
If you care about growth, then you should care about user retention. Learn how to develop and implement a user retention strategy to reduce customer churn and boost lifetime value.