Platform

AI

Amplitude AI
Analytics that never stops working
AI Agents
Sense, decide, and act faster than ever before
AI Visibility
See how your brand shows up in AI search
AI Feedback
Distill what your customers say they want
Amplitude MCP
Insights from the comfort of your favorite AI tool
AI Assistant
Support powered by product data

Insights

Product Analytics
Understand the full user journey
Marketing Analytics
Get the metrics you need with one line of code
Session Replay
Visualize sessions based on events in your product
Heatmaps
Visualize clicks, scrolls, and engagement

Action

Guides and Surveys
Guide your users and collect feedback
Feature Experimentation
Innovate with personalized product experiences
Web Experimentation
Drive conversion with A/B testing powered by data
Feature Management
Build fast, target easily, and learn as you ship
Activation
Unite data across teams

Data

Data Governance
Complete data you can trust
Integrations
Connect Amplitude to hundreds of partners
Security & Privacy
Keep your data secure and compliant
Solutions
Solutions that drive business results
Deliver customer value and drive business outcomes
Amplitude Solutions →

Industry

Financial Services
Personalize the banking experience
B2B
Maximize product adoption
Media
Identify impactful content
Healthcare
Simplify the digital healthcare experience
Ecommerce
Optimize for transactions

Use Case

Acquisition
Get users hooked from day one
Retention
Understand your customers like no one else
Monetization
Turn behavior into business

Team

Product
Fuel faster growth
Data
Make trusted data accessible
Engineering
Ship faster, learn more
Marketing
Build customers for life
Executive
Power decisions, shape the future

Size

Startups
Free analytics tools for startups
Enterprise
Advanced analytics for scaling businesses
Resources

Learn

Blog
Thought leadership from industry experts
Resource Library
Expertise to guide your growth
Compare
See how we stack up against the competition
Glossary
Learn about analytics, product, and technical terms
Explore Hub
Detailed guides on product and web analytics

Connect

Community
Connect with peers in product analytics
Events
Register for live or virtual events
Customers
Discover why customers love Amplitude
Partners
Accelerate business value through our ecosystem

Support & Services

Customer Help Center
All support resources in one place: policies, customer portal, and request forms
Developer Hub
Integrate and instrument Amplitude
Academy & Training
Become an Amplitude pro
Professional Services
Drive business success with expert guidance and support
Product Updates
See what's new from Amplitude

Tools

Benchmarks
Understand how your product compares
Prompt Library
Prompts for Agents to get started
Templates
Kickstart your analysis with custom dashboard templates
Tracking Guides
Learn how to track events and metrics with Amplitude
Maturity Model
Learn more about our digital experience maturity model
Pricing
LoginContact salesGet started

AI

Amplitude AIAI AgentsAI VisibilityAI FeedbackAmplitude MCPAI Assistant

Insights

Product AnalyticsMarketing AnalyticsSession ReplayHeatmaps

Action

Guides and SurveysFeature ExperimentationWeb ExperimentationFeature ManagementActivation

Data

Data GovernanceIntegrationsSecurity & Privacy
Amplitude Solutions →

Industry

Financial ServicesB2BMediaHealthcareEcommerce

Use Case

AcquisitionRetentionMonetization

Team

ProductDataEngineeringMarketingExecutive

Size

StartupsEnterprise

Learn

BlogResource LibraryCompareGlossaryExplore Hub

Connect

CommunityEventsCustomersPartners

Support & Services

Customer Help CenterDeveloper HubAcademy & TrainingProfessional ServicesProduct Updates

Tools

BenchmarksPrompt LibraryTemplatesTracking GuidesMaturity Model
LoginSign Up
bg-image

Resource Library

Practical frameworks and strategies for teams building better products and experiences.

The Product Benchmark Report: How Top Teams Win and Grow
Report

The Product Benchmark Report: How Top Teams Win and Grow

Learn the secrets behind how the world’s best products grow—and how your product compares. Get proven growth and retention strategies for breakout success.

The 2026 AI Playbook: Predictions & Checklist
Guide

The 2026 AI Playbook: Predictions & Checklist

Discover the six most critical AI trends reshaping how executives build, market, and scale digital products. Cut through the AI noise and take action today.

AI Analytics Buyer’s Guide
Guide

AI Analytics Buyer’s Guide

Learn what to look for in an analytics platform to win in the AI era. Get specific use cases and questions to guide your evaluation.

The North Star Playbook
Guide

The North Star Playbook

Explore the purpose and value of the North Star Framework. Get expert tips to define and integrate your North Star Metric into your organization.

Forrester Wave Report
Guide

Forrester Wave Report

Amplitude gives teams self-service visibility into the entire customer journey. Explore Amplitude today to go from data to insight to action.

The Modern Marketer’s Metrics Guide
Guide

The Modern Marketer’s Metrics Guide

Discover a framework for measuring what matters across the customer journey. Get 20+ metrics that meet the needs of modern marketers.

Personalization in the Age of AI
Guide

Personalization in the Age of AI

Learn how to use AI to personalize customer experiences at scale. Get six AI-first strategies to meet customer expectations and drive growth.

The Lifetime Value Handbook
Guide

The Lifetime Value Handbook

Learn how to calculate and improve LTV with a framework for building lasting customer relationships. Get the step-by-step handbook.

AI Marketing Worksheet Bundle
Worksheet

AI Marketing Worksheet Bundle

Get three worksheets to improve your AI-powered marketing strategy. Discover hands-on templates for experimentation, personalization, and growth.

Top Benefits of Amplitude for Marketers
Datasheet

Top Benefits of Amplitude for Marketers

Get an overview of how Amplitude’s AI analytics platform helps marketers go from leads to long-term value and customer loyalty.

Guide to Product Metrics
Guide

Guide to Product Metrics

Measure what matters in the AI era. Discover 14 product metrics to track across the customer journey and how to calculate them.

Create Products that Stick: A Tactical Workbook to Improve Product Engagement
Guide

Create Products that Stick: A Tactical Workbook to Improve Product Engagement

Get our interactive workbook with worksheets, videos, and real-life examples on how to foster product engagement and keep users coming back again and again.

User Retention Playbook: Mastering Customer Retention Strategy
Guide

User Retention Playbook: Mastering Customer Retention Strategy

If you care about growth, then you should care about user retention. Learn how to develop and implement a user retention strategy to reduce customer churn and boost lifetime value.

Product-Led Growth Guide Volume 1: What Is PLG?
Guide

Product-Led Growth Guide Volume 1: What Is PLG?

Get PLG fundamentals from industry experts. Learn about the product-led customer journey, what environment and team is needed, and how to adopt PLG.

Product-Led Growth Guide Volume 2: How to Get Started with PLG
Guide

Product-Led Growth Guide Volume 2: How to Get Started with PLG

Get expert insights into PLG tactics and metrics. Learn how to drive and track product-led acquisition, retention, and monetization.

Top Benefits of Amplitude For Product Teams
Datasheet

Top Benefits of Amplitude For Product Teams

Get an overview of how Amplitude’s AI analytics platform helps product teams 10x their productivity and build better products.

Platform
  • AI Agents
  • AI Visibility
  • AI Feedback
  • Amplitude MCP
  • AI Assistant
  • Product Analytics
  • Web Analytics
  • Feature Experimentation
  • Feature Management
  • Web Experimentation
  • Session Replay
  • Guides and Surveys
  • Activation
Compare us
  • Adobe
  • Google Analytics
  • Contentsquare
  • Fullstory
  • Heap
  • LaunchDarkly
  • Mixpanel
  • Optimizely
  • Pendo
  • PostHog
Resources
  • Resource Library
  • Blog
  • Agent Prompt Library
  • Product Updates
  • Amp Champs
  • Amplitude Academy
  • Events
  • Glossary
Partners & Support
  • Status
  • Contact Us
  • Customer Help Center
  • Community
  • Developer Docs
  • Partner Program
  • Partner Directory
  • Become an affiliate
Company
  • About Us
  • Careers
  • Press & News
  • Investor Relations
  • Diversity, Equity & Inclusion
Terms of ServicePrivacy NoticeAcceptable Use PolicyLegal
EnglishJapanese (日本語)Korean (한국어)Español (LATAM)Español (Spain)Português (Brasil)Português (Portugal)FrançaisDeutsch
© 2026 Amplitude, Inc. All rights reserved. Amplitude is a registered trademark of Amplitude, Inc.