Product Analytics for the Digital Era

Truly understand what makes your users tick, rapidly release better product experiences, and grow your business across web and mobile.

Introducing the Amplitude Growth Engine

The industry’s first product iteration system to help product teams everywhere build for growth.

We help teams build better products


Democratize access to product data and metrics with easy-to-use and collaborative analytics.


Utilize behavioral reporting to see how users interact with your product, and what brings them back.


Get instant, meaningful insights into what is and isn't working on every release with a real-time platform.


Improve critical metrics like conversion and retention to drive revenue and impact for your company.

You can't grow your business effectively without product analytics. We love the depth of insight we get from Amplitude—any question we can think of has an answer in Amplitude.
Joel Witten Head of Venmo Data and AnalyticsPayPal

Over 12,000 companies use Amplitude to grow their digital businesses

Product, growth, and analytics teams from Autodesk, Adidas, and CBC get instant powerful insights in Amplitude to drive user engagement and retention.

Build better products by turning your user data into meaningful and actionable insights

Set product strategy

Go beyond sessions and DAUs to learn what creates value for your customers.

Learn how Cisco sets product strategy

Improve user engagement

Help your newly acquired customers get activated and become power users.

Learn how Microsoft improves user engagement

Increase conversion

Identify critical drop off points in your product paths and optimize funnels.

Learn how Instacart increases user conversion

Grow retention and revenue

Double down on flows and features that make your users come back and stay.

Learn how Calm grows retention and LTV

Supercharge your product with Amplitude

Get started on our free plan with access to core analytics and unlimited data retention up to 10M events per month.