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Best Practices
May 8, 2025

Webinar Recap: Retail Media Networks and the Future of Advertising

How to win with retail media and first-party data as third-party cookies crumble

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Ted Sfikas
Field Chief Technology Officer
A digital device highlights a heart in a row of hearts, communicating personalization
Best Practices
April 10, 2025
Your Personalization Strategy is Probably Basic—Here’s How to Fix It
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Michele Morales
Senior Product Marketing Manager, Amplitude
What Exponential Growth Really Looks Like (And How to Hit It)
Best Practices
April 2, 2025
What Exponential Growth Really Looks Like (And How to Hit It)
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Julia Dillon
Group Product Marketing Manager, Amplitude
Funnel Analysis
Best Practices
April 1, 2025
What Is Funnel Analysis? Definition, Examples, and Tools
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Sam Edwards
Former Global Technology Partner Manager, Amplitude
The Amplitude Guide to Building a Successful Customer Retention Strategy
Best Practices
March 31, 2025
The Amplitude Guide to Building a Successful Customer Retention Strategy
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Michele Morales
Senior Product Marketing Manager, Amplitude
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Best Practices
February 27, 2025
3 Ways Amplitude Helps Data Scientists Achieve More, Faster
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Jennifer Rudin
Senior Data Strategist, Amplitude
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Best Practices
February 4, 2025
How Data Quality Impacts Analysts—& What You Can Do to Improve It
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Michele Morales
Senior Product Marketing Manager, Amplitude
Amplitude Guide to Product Metrics
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Best Practices
January 6, 2025
What Is Product Operations and Why Do you Need It?
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Carolyn Feibleman
Principal Product Manager, Amplitude
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Best Practices
December 23, 2024
Product Management Process: Stages, Tips, & Diagrams
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Christopher Selden
Principal Product Manager, Data Connections, Amplitude
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Best Practices
December 10, 2024
10 Ways Amplitude Frees Up Your Data Team for Bigger Challenges
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Luis Romero
Director of Product Marketing
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Best Practices
November 19, 2024
Business Analytics vs. Business Intelligence: How to choose the right one
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Katie Geer
Product Manager, Amplitude
Tracking Plan Creation
Best Practices
November 15, 2024
How To Create a Tracking Plan?
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Arpit Choudhury
Founder, astorik