Analyze a Survey

Amplitude provides two levels of survey analysis: aggregate data on survey use and engagement, and response-level data on individual responses and the users who submitted them. Both views are available in the survey itself.

Insights tab

The Insights tab shows how a survey is performing. The Insights tab tracks responses, identifies trends, and filters data to support decisions based on user feedback.

Type-specific insights

Some survey types offer insights that are specific to the type of data they capture.

NPS

Net Promoter Score (NPS) survey questions provide a breakdown of promoters (score: 8 - 10), passives (score: 6 - 7), and detractors (score: 0 - 5). To calculate the NPS, subtract % detractors from % promoters.

List

Understand the breakdown of responses by option.

Filter card

The Filter card narrows the scope of analysis to a specific date range, segment, or property condition. For example, view users on a specific account tier, or find users who performed a specific action.

Use the Ignore test/preview data toggle to filter out data from test users and preview mode. When you enable this toggle, Amplitude shows only production data in both the Insights tab and the Responses tab, so test activity does not skew your results.

Views and completions over time

View line charts for surveys viewed and surveys completed over the time range defined in the filter card.

Use Microscope on this chart to investigate further with session replays and user streams. You can also target the users in a data point with follow-up guides or surveys, create a cohort, or export the user list to another system.

Time-based analysis

Track guide and survey engagement trends over predefined time periods.

• Hourly
• Daily
• Weekly
• Monthly
• Quarterly

Use these presets to review when users are most likely to engage with the guide or survey, and to check whether engagement changes after events such as a new product release.

Date range selection

Select a predefined range based on the unit of time, or select the calendar icon to define a custom range. Choose from:

• Rolling window (Last # complete days and today)
• Since date
• Between dates

Use the advanced settings to:

• Add a date offset to a rolling window
• Exclude Today
• Enable Time Range

Responses tab

The Insights tab shows aggregate trends. The Responses tab shows the who, what, and when of survey data, with user-level detail tied to specific users and timestamps.

On the Responses tab, you can:

• View individual responses: Review what each user submitted.
• Export responses: Export a CSV of survey responses.
• Sort and filter: Organize responses by date, user ID, or specific answers.
• Pin important columns: Keep key data points visible while scrolling.
• Adjust date ranges: View responses over the past 7, 30, 60, or 90 days.

Use the Ignore test/preview data toggle to filter out data from test users and preview mode.