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Distill what your customers say they want
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Insights

Product Analytics
Understand the full user journey
Marketing Analytics
Get the metrics you need with one line of code
Session Replay
Visualize sessions based on events in your product
Heatmaps
Visualize clicks, scrolls, and engagement

Action

Guides and Surveys
Guide your users and collect feedback
Feature Experimentation
Innovate with personalized product experiences
Web Experimentation
Drive conversion with A/B testing powered by data
Feature Management
Build fast, target easily, and learn as you ship
Activation
Unite data across teams

Data

Warehouse-native Amplitude
Unlock insights from your data warehouse
Data Governance
Complete data you can trust
Security & Privacy
Keep your data secure and compliant
Integrations
Connect Amplitude to hundreds of partners
Solutions
Solutions that drive business results
Deliver customer value and drive business outcomes
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Industry

Financial Services
Personalize the banking experience
B2B
Maximize product adoption
Media
Identify impactful content
Healthcare
Simplify the digital healthcare experience
Ecommerce
Optimize for transactions

Use Case

Acquisition
Get users hooked from day one
Retention
Understand your customers like no one else
Monetization
Turn behavior into business

Team

Product
Fuel faster growth
Data
Make trusted data accessible
Engineering
Ship faster, learn more
Marketing
Build customers for life
Executive
Power decisions, shape the future

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Free analytics tools for startups
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Advanced analytics for scaling businesses
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Expertise to guide your growth
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See how we stack up against the competition
Glossary
Learn about analytics, product, and technical terms
Explore Hub
Detailed guides on product and web analytics

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Community
Connect with peers in product analytics
Events
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Customers
Discover why customers love Amplitude
Partners
Accelerate business value through our ecosystem

Support & Services

Customer Help Center
All support resources in one place: policies, customer portal, and request forms
Developer Hub
Integrate and instrument Amplitude
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Professional Services
Drive business success with expert guidance and support
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See what's new from Amplitude

Tools

Benchmarks
Understand how your product compares
Templates
Kickstart your analysis with custom dashboard templates
Tracking Guides
Learn how to track events and metrics with Amplitude
Maturity Model
Learn more about our digital experience maturity model
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AI

AI AgentsAI VisibilityAI FeedbackAmplitude MCP

Insights

Product AnalyticsMarketing AnalyticsSession ReplayHeatmaps

Action

Guides and SurveysFeature ExperimentationWeb ExperimentationFeature ManagementActivation

Data

Warehouse-native AmplitudeData GovernanceSecurity & PrivacyIntegrations
Amplitude Solutions →

Industry

Financial ServicesB2BMediaHealthcareEcommerce

Use Case

AcquisitionRetentionMonetization

Team

ProductDataEngineeringMarketingExecutive

Size

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Learn

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Solutions that drive results

Deliver customer value and drive business outcomes with solutions tailored to your use case, industry, and team.

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Solutions by use case

Critical use cases across the entire customer lifecycle

Acquisition

Optimize your acquisition strategy to not only grow new users, but keep them coming back.

Acquire and activate 
Retention

Identify areas that increase customer engagement and lifetime value to boost loyalty and reduce churn.

Get retention right 
Monetization

Understand the how, when, and why users become paying customers so you can accelerate conversion and revenue.

Master monetization 
Solutions by industry

Industry-specific solutions trusted by category leaders

Media

Unite customer data across touchpoints to convert and retain your audiences.

Learn more 
Ecommerce

Cut acquisition costs, optimize transaction flows, and boost repeat purchases.

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Financial Services

Personalize banking to increase engagement, transactions, and loyalty.

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B2B SaaS

Use data-driven insights to quickly turn new accounts into engaged customers.

Learn more 
Healthcare

Simplify the digital healthcare experience and increase patient engagement and loyalty.

Learn more 
Solutions by team

Empower teams with shared insights to drive growth

Product

Turbocharge teams with clear insights to build better products.

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Marketing

Turn customer insights into growth and retention strategies.

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Data

Make trusted data accessible with self-service insights for all.

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Engineering

Build features users love, ship faster, and get real-time feedback.

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Leading brands use Amplitude

Learn how category leaders elevate their digital experiences and drive results with solutions tailored to their business goals.

Coursera

Discover how Coursera drove 30% growth in high-value traffic and course registrations.

Learn More 
Snoonu

Learn how Snoonu drove in an increase in customer purchases, growing revenue by $100,000 month over month.

Learn More 
RocketMoney

Learn how RocketMoney's experimentation practices boosted lifetime value, growing revenue by $10M annually.

Learn More 
View more stories

We partner with you at every step

Amplitude Academy

Discover expert-led trainings and courses to successfully upskill.

See for yourself 
Resource Library

Explore our rich resource hub to learn new growth strategies.

Explore resources 
Cohort Community

Join a lively community of peers to share ideas and develop skills.

Join us 
Events

Engage with us at upcoming live and virtual events.

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Proven frameworks to increase customer growth, loyalty, and revenue

Acquisition Playbook

Discover frameworks to acquire new and repeat customers, keep acquisition costs low, and maximize your return on marketing spend.

Get your copy 
Retention Playbook

Develop and implement a retention strategy to reduce churn, boost lifetime value, and earn customer loyalty.

Get your copy 
Monetization Playbook

Learn how to connect your digital strategy to revenue outcomes with a step-by-step monetization framework.

Get your copy 

Unlock data-driven insights to grow and scale your business

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