See where users click, tap, and scroll

Turn Session Replay data into visual maps of engagement. Find high-traffic areas, rank the elements users interact with, measure scroll depth, and move from a hotspot to the events, replays, and cohorts behind it.

이 페이지는 아직 귀하의 언어로 번역되지 않았습니다. 현재 작업 중이므로 곧 다시 확인해 주십시오.

Amplitude Academy

마케팅 분석을 위한 Amplitude

성장 마케터가 사이트 성능을 최적화하고 의미 있는 결과를 창출할 수 있도록 설계된 Amplitude의 웹 분석을 통해 고객 참여, 전환 및 리텐션에 대한 실행 가능한 인사이트를 얻으십시오.

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Explore Heatmaps

Create a heatmap

Check the prerequisites, then build a heatmap and target the pages and users you care about.

Compare the map types

Use click, selector, and scroll maps to understand how users engage with a page.

Apply heatmaps to your goals

Optimize conversion, validate redesigns, and compare behavior across segments and devices.

Troubleshoot heatmaps

Fix blank heatmaps, missing data, incorrect backgrounds, and availability issues.

Availability

Customers with the Session Replay addon can use Heatmaps. All users with View permissions can create Heatmaps.

Heatmap retention

Heatmaps use an anonymized session replay that's decoupled from any user behavior and isn't subject to your Session Replay retention period.

Legacy organizations

If you receive a message that states "Heatmaps isn't available for your organization", contact Amplitude Support to enable Heatmaps. Legacy organizations require manual enablement, and may require an increase in property limit. For more information, go to Troubleshoot Heatmaps.

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