Amplitude is the #1 Behavioral Platform for Product Analytics
Create experiences customers love with 360º-view of behaviors across the customer journey.
Get a complete picture of user behavior in your product
Go beyond vanity metrics like pageviews and clicks. See every path users take in a single view and zoom in to understand the context and intent behind their actions.
Be your own data scientist
Answer complex product questions like, which activities keep users coming back? What is the impact of your latest release? Amplitude’s Behavioral Platform does the heavy lifting for you—no analysts, no SQL needed.Swish increased conversion 251% with Amplitude
Master user engagement with behavioral analyses
Automatically identify the personas most likely to become power users. Break down critical paths in your product and improve conversions between steps.Learn how Microsoft increased engagement 4x
Find your next 100 ideas for growth
Understanding user behavior gives you insight into the intent and motives behind users’ actions. Turn these insights into new growth opportunities for your product.Learn how Change.org is spreading data literacy
Put Amplitude’s Behavioral Platform to work for your product
Democratize access to product data and metrics with easy-to-use and collaborative analytics.
Utilize behavioral reporting to see how users interact with your product.
Get instant, meaningful insights into what is and isn't working with a real-time platform.
Improve critical metrics like conversion and retention to drive revenue and impact for your company.