User.com

User.com is a customer communication platform that gives businesses tools to engage, communicate, and build relationships with customers across multiple channels. Businesses communicate with customers through email, SMS, push notifications, live chat, and other channels. The platform also provides marketing automation tools for creating and running automated campaigns based on user behavior and events.

This User.com integration lets you send audiences from Amplitude to User.com to create more personalized campaigns.

Use cases

• Targeted messaging: Send cohorts from Amplitude to User.com to target specific user groups with relevant messaging. For example, identify a cohort of recent purchasers and send a follow-up email with a personalized offer.
• Behavioral triggers: User.com supports automated triggers based on user behavior. Send cohorts from Amplitude to User.com to create triggers for specific actions or events, such as a cart-abandonment reminder email.
• Segmentation: Use User.com's segmentation to create custom segments from synced Amplitude cohorts, based on user behaviors or characteristics.
• Personalization: Use synced Amplitude data in User.com to create more personalized and relevant messaging.

Considerations

• This integration is only available for customers who have paid plans with Amplitude.
• Enable this integration in each Amplitude project you want to use it in.

Set up the integration

User.com setup

1. Log into your User.com dashboard and copy your API key.

Amplitude setup

1. In Amplitude Data, click Catalog and select the Destinations tab.
2. In the Cohort section, click User.com.
3. Add a new destination.
4. Enter a name for this integration.
5. Paste in your API key.
6. Map your Amplitude properties to User.com's User ID.
7. Save when finished.

Send a cohort

1. In Amplitude, open the cohort you want to export. Click Sync, and choose User.com.
2. Choose the destination.
3. Select the sync cadence.
4. Save your work.