Aha moments
Aha moments unlock the power of your products
Stories for the product buffs, the data geeks, and the engineering heroes out there. Get inspired by weekly stories from household names and high-growth startups who found a moment that took them aback, only to drive them forward. We hope their revelations spark your own aha moment, moving your team—and your product—forward.
Household names and high-growth startups you'll hear from
7%
increase in conversion from “order started” to “order completed” at Fender
2x
increase in partner-brand credit card applications at Spirit Airlines
29%
increase in talent invitation acceptance rate at Backstage
Fender
Spirit Airlines
Backstage
Nautilus
Dropbox
Funcraft
Simplisafe
Coursera
“We realized we were providing a friction-filled experience, when it's supposed to be frictionless. Until we looked at Amplitude reports, we didn't realize what was happening. We immediately took action, saving us revenue.”
Cliff Kim
Fender
VP of Data and Analytics at Fender
