As a 100-year-old company, Yellow Pages needed to transform its business to keep up with the digital age. Amplitude has been key to driving data democratization, allowing product teams to build new digital products quickly and confidently.
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"Amplitude goes beyond vanity metrics to answer the question, 'How do I retain my users?' It gives product teams easy access to insightful, actionable data without the need to run any complex SQL queries."
"Amplitude is a game changer at YP because it has completely changed the mindset. Now, our team has the ability to dive deep into the data on their own."
"From measuring segment-based retention to understanding user behavior per category, Amplitude has it all. The ability to answer these questions in less than 5 minutes is what makes it our daily go-to data platform."
Democratize access to product data and metrics with easy-to-use and collaborative analytics.
Utilize behavioral reporting to see how users interact with your product.
Get instant, meaningful insights into what is and isn't working with a real-time platform.
Improve critical metrics like conversion and retention to drive revenue and impact for your company.