2020 ushered in a new decade of accelerated digital transformation for retailers. Since then, many have realized they can’t truly understand their digital customer journey using their legacy web analytics setup.

In this five-video masterclass, Timo Dechau, event data architect and founder of Deepskydata, will show you how to set up digital analytics with Amplitude to improve your digital customer experience, convert more shoppers, and keep them coming back.