This article helps you:
Inspect your data points in a high level of detail
Amplitude's Microscope feature enables you to dig deeper into a specific data point's users. Just hover over a data point in your chart, and a black pop-up will offer you up to six options (depending on your Amplitude plan) for further inspection.
This article will help you understand how to use this feature and interpret the information provided in the View User Streams and Show User Paths sections.
This feature is available to users on all Amplitude plans. See the pricing page for details.
To bring up the Microscope menu, simply click on a data point in any supported chart.
From here, you can:
If you are conducting account-level reporting analysis, you can opt to download the groups included in a certain data point or bucket. The .CSV file will include the following four columns:
group_id
to the unique group name.Company
, then the group_name
could be Amplitude
. The group_name
values are set by you.amplitude_id
that sent the event creating the group.Additionally, you can show user paths, view user streams, and explore conversion drivers, all of which are described below.
This option runs a Pathfinder Users report based on user activity for the selected data point. This is useful for when you want to quickly see the top event paths users take after a specific event or on a particular day.
For example, you can view users who dropped off after a specific event or step in a Funnel Analysis chart and see what were the top paths the dropped off users performed, instead of successfully completing the funnel.
The maximum date range for Show User Paths is 30 days.
To analyze what users are doing instead of triggering the Purchase Song or Video
event in the funnel chart below, click the drop-off data point for the Purchase Song or Video
event and use Microscope's Show User Paths feature to view the top event paths users take after the Add Friends
event:
By showing user paths, it becomes clear that after triggering the Add Friends
event, many users either exit the app or trigger the Search Song or Video
event. Now we can hypothesize ways to improve the product's purchase flow—like sending users an in-app message to purchase a subscription right after they add some friends, for example.
When using Microscope in an Event Segmentation chart, you can see individual user streams in aggregate by selecting View User Streams. You'll see all a user's events within the date range of the data point, as well as:
If you have a specific event selected, it will be highlighted in the user's stream. You can also choose to show certain event properties as well. Click a user ID or any event in a user's stream to view their profile in the User Activity tab.
If you are a Growth or an Enterprise customer with the Session Replay add-on, you can launch a session replay from Microscope in the following Amplitude charts: Event Segmentation, Funnel Analysis, Journeys, and User Sessions.
While using Microscope in a supported chart, click on View User Streams. Check the Streams with session replays box in the modal that appears. Then click Play Session in the event stream to play the events directly below it. Check out more about the Session Replay feature, and learn about restrictions in the supported charts, in this help center article.
In a funnel chart, click into any step after the initial event to enable the Explore Conversion Drivers feature. This allows you to explore events triggered between funnel steps for converted and dropped-off users.
For more information, see Amplitude's conversion drivers feature.
Thanks for your feedback!
June 18th, 2024
Need help? Contact Support
Visit Amplitude.com
Have a look at the Amplitude Blog
Learn more at Amplitude Academy
© 2024 Amplitude, Inc. All rights reserved. Amplitude is a registered trademark of Amplitude, Inc.