From AI Hype to AI-guided Growth
Friday, February 6 | 12:00 - 13:30 | Merkle Stockholm
Join this lunch session to turn AI into measurable ROI.
AI pilots are everywhere, but measurable business impact is still rare.
Join peers across product, growth, marketing, and analytics for a lunch in Stockholm focused on cutting through AI hype and getting practical about what actually works. This session is designed for anyone who uses data and AI to enhance customer experiences, make informed decisions, and drive sustainable growth.
Speakers
Thomas Weigle
Dentsu
COO
Tifenn Dano Kwan
Amplitude
CMO
Pedram Kaivanipour
Schibsted
Data Manager
What You Will Gain
Hear from Amplitude CMO Tifenn Dano Kwan on how teams are realistically adopting AI right now, what is delivering value, where the gaps are, and why expectations often do not match reality.
Learn how organisations like Schibsted are moving from one-off AI experiments to repeatable, everyday use cases across product, growth, and marketing workflows.
Understand where AI delivers value today, the guardrails that matter, and how tools like Amplitude’s AI Agents can help you analyse faster, prioritise more effectively, and turn insight into action.
Register Now
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