Community Event

North Star Metric Jam Sessions: Hands-On Practice

Each session, an expert takes the group through live examples and we all practice finding a North Star. All levels welcome, whether you're new to the framework or want to sharpen your skills. Our next session will be in May. Join the waiting list to be notified of final dates!

North Star Metric Jam Session Library

Check out our growing library of jam sessions, where a rotating set of experts and live volunteers valiantly search for a product's North Star Metric. Each session provides a unique use case and different take on how to apply the framework.

Watch their courageous efforts as they go find a North Star! ⭐

John Cutler and Kitchen Stories

John Cutler and the Kitchen Stories team discuss when to change a North Star Metric, especially in a highly competitive market and shifts in demand.

Dan Schmidt and CDK Global

Watch Dan's transform the North Star Framework from a theoretical state into something concrete and actionable. Dan tackles a niche, B2B2C use case live with the CDK Global team as they set out to map inputs to outputs.

Just Mad and the Whole Group

The Just Mad cofounders are known for engaging workshop design. They've run hundreds of North Star Metric workshops for world-class product teams, including Miro, fitbit, ProductBoard, and UiPath.

🫙 What to expect from the jam sessions

Jam sessions are 45-minutes long and happen biweekly. During this online workshop, one of our North Star experts will take your group through:

  • High-level overview of the North Star Framework
  • What to consider (and what to avoid)
  • Real-time North Star Metric exercises with volunteers from the group (reach out to a Community manager if you want to volunteer!)

Your Cohort Community team

While the North Star expert may change per session, you have a dedicated Cohort Community team available to you before, during, and after the jam sessions. Meet your fellow travelers on your journey to your North Star.

Franciska Dethlefsen
Franciska Dethlefsen
  • Can be found hanging out in the Amplitude Slack community
  • Expert in all things PLG and Growth Marketing
  • Maniacal about data-driven decisions and fixing things 🛠
Esther Trapadoux
Esther Trapadoux
  • Always hanging out in the Amplitude Slack community
  • Obsessed with brainstorming and running experiments
  • Reformed linear activity marketer (but still loves acquisition)
  • Can also be reached at esther@amplitude.com
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