AIMar 10, 2026
[All updates]

AI Assistant

Maggie Pizzo
Maggie Pizzo

Description: AI Assistant is now generally available!

AI Assistant brings personalized, in-the-moment support directly into our customer's product or website. It answers user questions using existing docs and knowledge sources, understands what users have actually done in the product, and can guide them forward with contextual help and walkthroughs. Unlike traditional support chatbots that only react to tickets, AI Assistant is built on Amplitude’s behavioral data foundation — helping teams deliver smarter support, reduce friction, and turn every conversation into a signal for activation, retention, and growth.

Where: In the leftside nav under AI Assistant

Available in EUDC: Yes

When: GA is today!

Customers Impacted: AI Assistant is a paid add-on available for Growth and Enterprise customers (with Plus add-on plans coming soon)