Description: Amplitude now supports the export of event data and merged user data directly into Azure Blob Storage containers. This feature allows for seamless management and automated data syncs to Azure, enhancing data accessibility and integration for users. This feature has been available to all customers in open beta for one month now, with several customers using it without errors, so we're moving it to full GA.

Why: This feature addresses the need for more efficient data transfers, enabling users to leverage their raw events and merged user IDs within Azure’s ecosystem for advanced analytics, machine learning, and data warehousing. This solution streamlines workflows, reduces the need for manual data handling, and improves data governance.

Where: Users can set up this feature by navigating to the Data section in Amplitude, selecting ‘Destinations’, and then choosing ‘Azure Blob Storage’ as the destination.

When: Available now.

Available in EUDC: Yes