Hulu & Amplitude


With over 28 million users, Hulu has been one of the fastest-growing over-the-top media services for over 10 years. A lot has changed over that time, including consumers' expectations from a growing number of digital products. Learn how Amplitude's platform's powerful combination of Product Analytics, Customer Data Governance, and Behavioral Targeting can help Hulu stay in front and continue to grow.

We use Amplitude to track top line metrics, but the real power of it is going deep. Doing further analysis on a critical user path we found that converted versus non-converted users had a 2x difference in retention.
Alex TewFounder & CEOCalm

Learn how Calm uses Amplitude to increase retention and LTV

With Amplitude, Calm developed a deeper understanding of user behavior and increased user retention 3x by prioritizing one feature: meditation reminders.

Put Amplitude’s Product Intelligence platform to work for your product


Track

Democratize access to product data and metrics with easy-to-use and collaborative analytics.

Understand

Utilize behavioral reporting to see how users interact with your product.

Accelerate

Get instant, meaningful insights into what is and isn't working with a real-time platform.

Grow

Improve critical metrics like conversion and retention to drive revenue and impact for your company.

Request a demo

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