Funnel: portal signup → profile complete → first appointment booked

Run a funnel analysis on the new-member digital onboarding flow: Account Created → Identity Verified → Insurance Added → Profile Complete → First Appointment Booked. Show drop-off rates at each step and segment by device (iOS, Android, web) and acquisition channel. Per Amplitude's healthcare AI blog, portal sign-up abandonment is one of the top questions healthcare teams need to answer — identify the single step with the highest drop-off and the most common next action taken by users who abandon there.

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