How We Use Our Own Platform to Build Better Products and Experiences
At Amplitude, we don’t just talk the talk; we walk the walk. Learn how our team uses Amplitude to answer our biggest questions and build experiences customers love.
How do you turn customer feedback into product insight?
See how Head of AI Yana Welinder uses Amplitude to connect feedback from multiple sources and quickly surface insights that drive better experiences.
How do you boost web conversions without engineers?
See how Web Growth Marketer Colin Craft uses to spot issues, launch no-code tests, and fine-tune the Amplitude corporate site for better results.
How do you turn loyal users into your best revenue drivers?
Follow Growth Marketing Manager Olly Smyth as he uses to identify power users, then turns his insights into higher-impact campaigns with .
Amplitude on Amplitude resources
Explore the many ways Amplitude uses our platform across departments in these blog posts from our in-house experts.
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Frequently asked questions
Got questions? We’ve got answers.
Amplitude on Amplitude is a series showcasing the ways Amplitude employees use our own platform to build better products and experiences. Hear from product managers, designers, marketers, and others with hands-on tips for making the most of Amplitude’s capabilities.
Amplitude's unified platform comes with everything you need to build better products and experiences faster. Self-serve analytics enables you to turn your questions into insights, visualize what your customers are doing and why, run experiments, ship features, personalize campaigns, deploy in-app guides, and much more. The best part? AI Agents act as an extension of your team—analyzing data, surfacing insights, and taking action to improve the customer experience.
Marketing teams can use Amplitude to understand, improve, and personalize the customer journey across websites, apps, channels, and campaigns. Often, this means they focus on conversion rate optimization, improving campaign ROI, or activating high-value audiences. Marketers also choose Amplitude when they want to consolidate their analytics and stop using multiple disparate tools. With Amplitude, they get one unified platform to collaborate with product teams using shared insights and metrics.
Amplitude's unified platform comes with everything you need to build better product experiences faster. Self-serve analytics enables you to turn your questions into insights, visualize what your customers are doing and why, get direct customer feedback, run experiments and deploy features, and much more.
Amplitude’s self-serve analytics and powerful integrations turn customer data into action. Amplitude empowers teams with self-service insights to collaborate, act fast, create profitable products, and improve customer experiences.
Amplitude helps engineering teams deliver experiences customers love with feature management powered by real-time insights. That means you can build easily, ship faster, learn what works, and drive more impact. Amplitude also provides tools to build, test, and optimize code, all in one place.
Amplitude offers a generous that makes it easy to get started, as well as three pricing plans. Our pricing model is based on your number of monthly tracked users (MTUs). If you have a large number of MTUs, our accounts team can help you with custom pricing that scales depending on your unique needs.