Description: AI Visibility 2.0 goes beyond basic “are we showing up?” checks and tells you how AI actually talks about your product, what to fix, and how those fixes perform. Sentiment, recommendations, data export, and MCP all work together so you can measure perception, act on it, and close the loop in Amplitude.

Why: Simply appearing in AI answers is no longer enough. You need to know whether AI is positioning you the way you want, and you need a reliable workflow to improve that over time. This release helps you:

• Understand perception and sentiment, not just presence • Get clear recommendations on what to change to improve AI answers • Send AI visibility and sentiment data into Amplitude to analyze impact across journeys and audiences • Orchestrate follow-up actions via MCP with your own tools and systems

Premium plan: For teams that want to operationalize AI visibility, a new premium plan adds:

• Daily refreshes • Access to more models (Gemini and Claude) • Higher limits (with up to 10K prompts) so you can monitor more brands, markets, or competitors at once

More info: https://amplitude.com/blog/ai-visibility-recommendations

EUDC: yes