See What’s Hot and What’s Not with Heatmaps
Visualize engagement to spot friction, optimize user experiences, and drive growth.
What to expect in your demo
A customized walkthrough of Amplitude’s features for your specific business needs, including:
- A deep dive into our platform capabilities
- Tailored use cases for heatmaps and more
- Q&A session to address your unique challenges
Why Amplitude Heatmaps
Understand what captures attention—and what doesn’t—at a glance. Amplitude Heatmaps show clicks, scrolls, and engagement hotspots on your website or web app.
Clicks are just the beginning. Heatmaps connect to your full analytics stack, so you can explore root causes, not just symptoms.
Amplitude doesn’t stop at answers—we help you move faster to act on them. Heatmaps are integrated into the workflows your teams already use.
Three ways to see what users do
Explore clicks, scrolls, and custom elements to understand how users engage with your website—from CTA taps to drop-off zones.
Pinpoint exactly where users click on a page so teams can refine designs and improve usability based on popular page elements.
Understand how far users scroll to see where they engage—and where they lose interest—so you can prioritize content placement based on user attention.
Visualize clicks, taps, and interaction hotspots so you can easily identify which elements attract the most attention and which areas users ignore.
“Heatmaps helped us uncover a critical UX issue we didn’t even know existed. We were able to see firsthand how frustrating our app could be for mobile users. We then pushed mobile accessibility upgrades straight onto our roadmap.”
Request a demo
Get a clear picture of how users interact with your digital experiences—what’s working, what’s missing, and what’s driving outcomes—so you can take smarter action, faster.
Want to learn more?
Explore these resources for more insights into heatmaps and web analytics.
Get tips from testing experts on how to make the most of conversion rate optimization.
Stop wasting time on tests that don’t make an impact. Get insights from over 20,000 A/B tests.
Learn what it takes to build a testing culture from experimentation expert, Ronny Kohavi.