The Most Innovative People in Product
Recognizing the top 50 product and growth leaders developing boundary-breaking, business-making products around the world. Determined by a set criteria and scored by a panel of industry judges, only 10 winners and 40 finalists can be called the Product 50. Submit your nomination by January 24th, 2025.
The Most Innovative People in Product
Product 50 was born in a world where digital products are an integral part of today’s leading organizations. The list celebrates the industry-transforming pioneers and visionaries setting the gold standard for product and growth excellence.
Are you or someone you know worthy of this career-defining achievement? Nominate them by January 24th, 2025.
Thank you to our judges
Product 50 award categories
This person is who up-and-coming product leaders aspire to be.
Leader at a company with 1,000+ employees who has been instrumental to its product’s success.
Leader at a company with 100-1,000 employees who has shaped its product’s success.
Leader at a company with 100 or fewer employees who is laying a strong foundation for product success and driving growth.
This person helped digitally transform its company by launching or enhancing its digital product(s).
This person works within or with their organization’s growth team supporting customer acquisition, monetization, and retention.
This person is the brains behind a product known for its seamless, engaging, and intuitive user experience.
This person isn’t well-known yet, but they’re sure to be making headlines in the product world one day.
This person is a well-respected voice, educator, analyst, journalist or other influential figure advancing the product industry through shared knowledge.
This person is an expert at using data to inform their product strategy.
Key Dates
Nomination deadline: January 24, 2025, 11:59pm PST
Winners announced: Spring 2025
FAQ
You can nominate a leader in any of the 10 categories. Judges will select one winner and four finalists per category.
- Most Admired Product Leader: This person is who up-and-coming product leaders aspire to be.
- Best Product Leader, Large Company: This person works at a company with 1,000+ employees and has been instrumental to its product’s success.
- Best Product Leader, Midsize Company: This person works at a company with 100-1,000 employees and has shaped its product’s success.
- Best Product Leader, Startup and Small Company: This person works at a company with 100 or fewer employees and is laying a strong foundation for product success and growth.
- Most Promising Product Up-and-Comer: This person isn’t well-known yet, but they will surely be making headlines in the product world one day.
- Best Growth Leader: This person supports customer acquisition, monetization, and retention to drive product growth.
- Best Digital Transformation Product Leader: This person helped digitally transform their company by launching or enhancing its digital product(s).
- Best Product Design Leader: This person is the brains behind a product known for its seamless, engaging, and intuitive user experience.
- Best Product Industry Influencer: This person is a well-respected voice, educator, analyst, journalist, or other influential figure in the product space, advancing the industry through shared knowledge.
- Best Data-Driven Leader: This person is an expert at using data to inform their product strategy.
From product managers to heads of data, VPs of growth, and industry analysts, we want to honor the individuals leading the way in product innovation. Having “product” in their title isn’t a requirement. If someone impacts the how, why, and what of digital experiences, they are doing product work. You can submit as many nominees as you’d like. If your nominee fits multiple categories, you may submit them for up to three categories.
There is no cost to nominate an individual for the Product 50.
Yes! We’d be disappointed if you didn’t.
Yes! We want to spotlight great product leaders any time they’re shaking up the industry.
This award is open to all product leaders from around the world. We do ask that you please submit your nominations in English.
- Nominations are open until Friday, January 24, 2025.
- Judges will select winners and finalists in February.
- Winners and finalists will be notified and announced Spring 2025.
The nomination process is now open to the public and closes on January 24, 2025. Following the close of nominations, Amplitude will compile all submission information for judges to review. Amplitude reserves the right to remove any duplicate, spam, incomplete, or fraudulent nominations and nominations that do not fit the criteria outlined above.
Nominations will be scored based on the following criteria:
- Innovation: Does the nominee drive innovation within their organization (for example, developing a novel product, pioneering a unique new process or solution, encouraging new thinking, etc.)
- Business impact: Is the nominee responsible for a product that has led to significant business growth?
- Social impact: Does the nominee demonstrate a commitment to bringing diverse perspectives, backgrounds, and abilities to their organization and product offerings (for example, focus on diversity, equity, inclusion, accessibility, and belonging in their teams or product features)?
- Influence: Was the nominee nominated by multiple people?
Once scored, our judges will determine the 10 winners and 40 finalists. In the event of a tie or if necessary, judges will discuss and collaboratively select the finalists and winners based on the strength of submissions.
Winners will be awarded career-defining recognition in VentureBeat, across Amplitude social media, and more! Don’t miss out on the opportunity.
Nominees’ data is not stored for marketing or sales purposes. Finalists and winners can opt out of being included and promoted on the Product 50 winner and finalist lists.