Pave the path to purchase
Amplitude Analytics helps you understand not just how and when your customers are buying, but why, so you can remove friction their path and increase conversion.
Know who buys and why
The customer journey has become increasingly complex. Today’s buyer is often ordering online using websites and apps interchangeably, across various devices. Understand the common paths your customers are taking to complete a transaction so you can identify the major steps of your funnel. Next, dig into what accelerates—or prevents—conversion.
Amplitude helps you:
- Understand the buying decision better than customers do.
- Reduce friction and cart abandonment at checkout.
- Personalize campaigns to the folks most likely to buy and nudge the undecided into action.
Helpful resources
Start increasing conversion rates today
With one platform for insights, experimentation, and activation, you can easily see what’s working and use your digital product to grow your bottom line. Get instant access to our top funnel-perfecting features with a free account.