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Perspectives
April 30, 2024

Building Your Startup Dream Team: Key Roles and Hiring Strategies

Learn how to develop your startup's most valuable asset—its team.

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Preston Wickersham
Manager, Content Marketing, Remote
Best Practices
April 26, 2024
Top 3 Benefits of Cross-Device Tracking in 2024
Customer Stories
April 25, 2024
How Le Monde Shifted to Digital and Embarked on a Data-Driven Journey
Perspectives
April 24, 2024
Understanding AI's Impact on Customer Privacy and Legal Compliance
Best Practices
April 19, 2024
The Complete Guide to Product Benchmarks

Perspectives

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Perspectives
April 30, 2024
Building Your Startup Dream Team: Key Roles and Hiring Strategies
Preston Wickersham headshot
Preston Wickersham
Manager, Content Marketing, Remote
Monetization Playbook: Mastering Monetization Strategy
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Perspectives
April 24, 2024
Understanding AI's Impact on Customer Privacy and Legal Compliance
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Heather Dunn Navarro
Vice President, Product and Privacy, Legal, G & A
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Perspectives
April 10, 2024
Driving Growth with Amplitude Part 2: Measuring Campaign Impact
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Jennifer Rudin
Senior Data Strategist, Amplitude

Best Practices

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Best Practices
April 26, 2024
Top 3 Benefits of Cross-Device Tracking in 2024
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Luis Romero
Director of Product Marketing
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Best Practices
April 19, 2024
The Complete Guide to Product Benchmarks
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Darshil Gandhi
Principal Product Marketing Manager, Amplitude
Acquisition Playbook: Mastering Customer Acquisition Strategy
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Best Practices
April 12, 2024
Data Storytelling: The Skill Every Analytics Pro Should Master
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Darshil Gandhi
Principal Product Marketing Manager, Amplitude
Featured Collection

Learn product-led growth fundamentals from the experts

It's easy to see why product-led growth (PLG) is having a moment. PLG keeps customer acquisition costs low and reduces sales and marketing spending.

Learn what product-led growth is and how to get started from our expert contributors. With the right PLG strategy, you can align your resources to what's best for your customers and your bottom line.

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Best Practices
March 25, 2022
What Is Product-Led Growth? Strategy, Metrics, & Examples
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Mallory Busch
Product Marketer, dbt Labs
3 PLG Perspectives
Perspectives
January 18, 2023
3 Perspectives on How to Benefit from Product-Led Growth
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John Cutler
Former Product Evangelist, Amplitude
Product-Led Growth Tactics Across the Customer Journey
Perspectives
April 18, 2023
Product-Led Growth Tactics Across the Customer Journey
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Ibrahim Bashir
VP of Product, Amplitude

Inside Amplitude

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Multi-armed bandits: Now Available in Amplitude Experiment
Inside Amplitude
April 17, 2024
Announcing Multi-Armed Bandits: Now Available in Amplitude Experiment
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Wil Pong
Head of Product, Experiment at Amplitude
User Retention Playbook: Mastering Customer Retention Strategy
Webinar recap featuring Darshil and Katie from Amplitude
Inside Amplitude
April 11, 2024
Unite Qualitative and Quantitative Data with Session Replay
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Darshil Gandhi
Principal Product Marketing Manager, Amplitude
Google BigQuery Amplitude
Inside Amplitude
April 9, 2024
Amplitude Achieves Google Cloud Ready - BigQuery Designation
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Luis Romero
Director of Product Marketing

Customer Stories

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Le Monde Webinar recap
Customer Stories
April 25, 2024
How Le Monde Shifted to Digital and Embarked on a Data-Driven Journey
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Lucy Harwood
EMEA Content Marketing Manager, Amplitude
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Customer Stories
April 3, 2024
Real Estate Platform Wahi Boosts Lead Opportunities and Increases Conversions by 100%+
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Simon Trudeau
Head of Analytics & Optimization at Wahi
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Customer Stories
March 7, 2024
How Square Used Amplitude to Enhance the Seller Experience and Power Growth
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Alexander Statnikov
General Manager, Head of Growth Platform and AI at Square
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Customer Stories
March 4, 2024
Using Data to Delight Customers: How Pictory Increased Conversions by 16% and Reduced Churn by 15%
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Abid Mohammed
Co-Founder & Chief Product Officer at Pictory
Featured Contributors

Learn about analytics, product, and more from industry experts.

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Adam Greco
Product Evangelist, Amplitude
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Julia Dillon
Senior Product Marketing Manager, Amplitude
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Ibrahim Bashir
VP of Product, Amplitude
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Phil Burch
Group Product Marketing Manager, Amplitude