Centralized Role Based Access Controls (RBAC) with Custom Roles

As we continue to scale with large enterprise customers, we’re excited to announce GA for RBAC, giving admins more clarity, flexibility, and control over feature access across Amplitude.

Key capabilities include:

• A unified role assignment experience across all Amplitude product lines, reducing confusion and admin overhead
• Custom roles, enabling customers to tailor access to their organization’s specific needs
• Broad product support across Analytics, Data, Experiment, Session Replay, and Guides & Surveys

Why it matters: Enterprises need fine-grained control over feature access while clearly defining responsibilities for safe, secure collaboration. RBAC is a huge step in our WinEnterprise strategy, helping customers confidently scale usage across teams and products. Together with Data Access Controls (DAC), RBAC gives admins the confidence to safely onboard more users onto our platform and drive deeper adoption of Amplitude.

Available in EUDC: Yes