Acquisition Amplified: Resources to Supercharge Your Customer Growth
You've identified acquisition issues, and have new ideas for how to solve them - now what? We've curated our favorite resources for hooking new users from the start.
Customer acquisition 101
Dive into the fundamentals of customer acquisition. Learn key strategies, best practices, and actionable insights to acquire, onboard, and activate new users.
Learn to measure your acquisition and activation strategy in Amplitude.
Everything you need to know about acquiring new customers in one playbook.
Identify ideal customers, assess onboarding, and measure acquisition with these worksheets.
Acquisition metrics that matter
Understanding the right metrics is key to boosting customer acquisition. Dive into these resources to discover which metrics to prioritize, effective tracking methods, and actionable strategies to optimize your acquisition efforts.
Learn more about how to calculate click-through rate (CTR) and how to increase your CTR.
Learn key formulas and tips to boost business performance.
Learn how our team uses Amplitude to power marketing and customer success emails at scale.
Learn how our team uses Amplitude to understand and improve campaign performance and share insights.
Check out how your acquisition metrics measure up
See product benchmarks across industries, regions, and company sizes to better understand the relative performance of your key product indicators, such as activation, engagement, and retention.
From funnels to flywheels
Acquiring new customers is just the start—the real challenge is delivering value fast. Explore these best practices from Gartner and more to master everything from acquisition funnels to flywheels.
Gartner shares customer acquisition strategies that meet buyer preferences and maximize revenue.
Tips from Forbes for embracing flywheels over funnels in your team's day-to-day.
Essential tools and tactics for marketers
Tips on the tools, data, and tech you need to nail customer acquisition.
Learn what marketing analytics tools are and why they are important to the success of an organization.
Learn why adopting a unified approach to digital analytics drives better outcomes.
Discover how to harness marketing forecasting for better planning and business outcomes.
With Amplitude’s powerful integration with HubSpot, marketers can drive eight times better conversions compared to marketing-qualified leads (MQLs).
Acquiring customers is just the start
Power up your growth and accelerate customer acquisition by joining top organizations with Amplitude. Get started today with a free account and instantly unlock the tools to acquire and activate new customers.