Early Stage Startup Pricing
Your first year of Amplitude is 100% free
Everything: product analytics, session replays, MCP, and agents. Up to 100M events a month. $60,000 value. Year two, 40% off.
As soon as your account is created, you’ll be prompted to apply.
Trusted by teams from
No cliff. No surprise bill.
Free years usually end with a bill you didn't plan for. Here's what yours looks like.
Or stay free, for good
Drop to the free 2M-events/month plan and keep your data and dashboards. No penalty.
Start with one product. Grow into the platform.
Watch
See real sessions from day one. No engineering resources needed.
Session ReplayAsk
Ask a question in plain language. Skip the dashboard.
Global ChatShip
Flag it, test it, and prove it worked.
Feature ExperimentationGrow
Turn new signups into daily habits.
Guides and SurveysScale
Keep data clean and trustworthy as volume grows.
Data GovernanceSession ReplayPowerful enough for the Fortune 100, priced for a team of four.
96%
of startups who apply get in
50%
of the Fortune 100 use Amplitude. One day, that'll be you.
2,400+
founders in our Slack community
Founding Team
“An Amplitude dashboard is much more powerful than a data room when speaking to investors.”
Here’s how startup offers compare.
| Amplitude | PostHog | Mixpanel | LogRocket | |
|---|---|---|---|---|
| Eligibility limit | $10M raised 20 employees | $5M raised 2 yrs old | $8M raised 5 yrs old | Free plan only |
| Duration | One year | One year | One year | 1,000 monthly sessions |
| Included volume | 100M events/mo ~200k MTU | Usage-based | 80M events/mo | Usage-based |
| Behavioral analytics | Partial | Partial | ||
| Session Replay | ||||
| Experimentation & feature flags | Partial | |||
| AI natural-language queries (no SQL) | Partial | Partial | ||
| MCP server (Claude, Cursor, Copilot) | ||||
| Warehouse-native CDP & Activation | ||||
| AI anomaly detection & alerts | Partial | Partial | Partial | |
| Unlimited seats |
Good questions
Yes - the full Growth plan, no credit card, for 12 months. Sixty days before it ends we send a usage-based quote for year two, and you keep a standing startup discount off list price after that.
After. Create your free account first, then apply for the Startup Plan from inside your workspace. The application is built into the product - there's no separate form to chase down.
Sixty days before your year ends we send a projected price based on your real usage - then we talk. Startup alumni keep discounts on Plus and Growth annual plans.
Yes. You can drop to the free 2M-events/month plan anytime and keep your data and dashboards - no penalty, no lock-in. Still building toward PMF? Email scholarship@amplitude.com to discuss extensions or adjust terms for founders who need more runway.
Most teams migrate in a day with our SDKs, templates and tracking guides. Cohort helps if you get stuck.
<20 employees, <$10M raised. Not eligible? We provide additional discounts if you came from one of our partners.
200K monthly tracked users or 100M events/month - for a typical B2B SaaS that's roughly 6,000 monthly active users, usually plenty for early-stage teams.
Sign up for a free Amplitude account, then apply for the Startup Plan from the banner in your workspace. We'll give you Startup access automatically if you're eligible — and email you either way. Most startups are approved instantly.
Yes. Our migration guides cover moving from tools like Mixpanel, Heap, PostHog, Google Analytics, and more. Most teams are up and running in a day with our SDKs, templates, and tracking plans.
We have a separate deal for YC folks - check out Bookface.
Startup Plan teams get standard support plus our community and a dedicated startup success team for onboarding and best practices. Priority and enterprise SLAs are available once you move to a paid plan.
Sign up. Apply. You're in.
Two minutes to a live workspace. Most applications are approved within hours. As soon as your account is created, you’ll be prompted to apply.
Related
VCs and Accelerators
Bring Amplitude to your whole portfolio. If you invest in or run a program for startups, partner with us to give every company you back the Startup Plan free, plus partner-only perks.
Tech for Black Founders
The onus is on us in the tech community to start evening the odds. The full Startup Plan, for as long as you are eligible: <$30M raised, <150 employees and US-based.