In a saturated, multi-device world, users increasingly expect seamless, personalized, and engaging experiences. Organizations that wish to stand out must put the customer experience first. They must be willing to disrupt “business-as-usual” and seek innovative ways to identify and address both opportunities and gaps in the customer journey.

However, with so many stakeholders involved and legacy tech stacks to contend with, doing so can be tricky business. What should organizations do to gain insights into the complete customer journey and achieve their business outcomes?

Join us for this eye-opening session by Adam Greco, one of the leading voices in the digital analytics industry. Over the past 20 years, he has advised hundreds of organizations on analytics best practices and has authored over 300 blogs and one book related to analytics. Don’t miss this opportunity to learn how to Disrupt The Product with Adam!

You'll learn about:

• The evolution of digital analytics solutions and the current landscape
• The pitfalls and gaps within analytics platforms
• How organizations can leverage data to connect the full customer journey and accelerate acquisition, monetization, and retention

You'll also hear from our guest speaker, Tim Burgess, who will share his perspective on driving disruption within the product space, by being at the forefront of adopting innovation. He will also talk about his first-hand experience helping his organization make the switch to Amplitude, and gaining deeper insights into the full customer journey as a result.