Ever wondered what Product-Led Growth (PLG) looks like in action? Establishing a successful PLG strategy is no easy task — it requires cross-team alignment and a seamless customer journey across acquisition, retention, and monetization.

In this session, Ana and Raz from Just Mad along with Vipan, Rohit, and Rachit from BrowserStack will go beyond the theory of PLG and showcase a real-world case study. Uncovering the granular details of this journey and spotlighting actionable insights, this session is a great opportunity for CPOs and Product Managers looking to incorporate PLG into their organizations.

Here’s how the session unfolds:

• PLG Nuances: What PLG is and why it’s often misunderstood.
• Pre-requisites : Laying the foundation for a winning PLG strategy.
• BrowserStack Case Study: The real deal – challenges, solutions, and results!
• Key Learnings: All the golden nuggets from our PLG journey.
• Q&A Session: Your chance to pick our brains on all things PLG.

See you there!