Original research from Harvard Business Review Analytic Services
Moving Up the Digital Experience Maturity Curve
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Get the latest research on digital experience maturity trends and strategies.
Original research from Harvard Business Review Analytic Services
Moving Up the Digital Experience Maturity Curve

Today, building first-class experiences is critical and requires a level of maturity across four key areas: strategy, organizational culture, operational processes, and technology. While some companies excel in these areas and do digital experiences well, others struggle to keep pace. But what separates them?
To answer this question, Harvard Business Review Analytic Services surveyed 503 members of Harvard Business Review’s global audience. In this new report, you’ll discover:
- Original research and real-world stories about digital experience maturity
- What leading companies do differently to stand out from the crowd
- Key challenges holding organizations back
- Top strategies across the four categories of digital experience maturity
The report was produced by Harvard Business Review Analytic Services and sponsored by Amplitude.