How to Track Average Revenue Per User
Start tracking average revenue per user by installing a simple SDK on your website. With one line of code, you can easily track average revenue per user and other important events and metrics in your product.
Track average revenue per user on your frontend
Tracking average revenue per user and other events and metrics in your product is crucial for understanding user behavior and web performance. This guide provides step-by-step instructions for tracking average revenue per user on your website, no matter which framework or CMS you use.
Steps to track average revenue per user
Step 1
Create an Amplitude account
Step 2
Install the browser SDK by putting the script between the <head> tags of your website.
Step 3
Validate that your website is passing data to Amplitude.
Step 4
Use the visual labeling tool to define a "average revenue per user" event.
Step 5
Create a chart and add the data you would like to visualize.
Ready to track average revenue per user with Amplitude?
Want to explore other tracking options?
Track other events and metrics
Events
Frequently asked questions
Amplitude is a leading digital analytics platform that helps companies unlock the power of their products. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people are using their products, they can deliver better product experiences that drive growth.
Web analytics is a collection of tools that collect, measure, and analyze various metrics and user behavior on a website to offer insights into web performance, user engagement, user experience, and conversions. These insights help you understand how users interact with your site, which pages they visit, how long they stay, and what actions they take. Web analytics enables companies to improve web usability, content relevance, conversion rates, and overall user experiences to achieve business goals.
Amplitude helps you go further with web analytics, with access to , , , . Using our , you can unify insights across the entire customer journey and empower teams to drive growth.
Yes, Amplitude is free to get started. Our includes up to 50K MTUs, out-of-the-box and templates, , , and moreāall at no cost.
Average revenue per user (ARPU) is the total revenue generated divided by the number of active users over a period.
Get set up with one line of code
No need for tracking plans, engineering, or long hours to start gathering customer insights.