Amplitude is a launch partner for the AWS digital customer experience competency program
The Competency Partner designation is the highest level of endorsement from AWS and recognizes Amplitude as an industry leader.
In the digital product-led era users expect seamless and exceptional experiences from the products they integrate into their lives. Digital has become the fastest, and often only, growth opportunity for enterprise companies and disruptive competition has never been more fierce. In order to succeed companies have to systematically build for growth and be prepared for rapid adaptation to user needs and trends as they change.
“Today, we are pleased to be launching the Digital Customer Experience competency with AWS to enable companies to deliver on the promise of exceptional digital customer experiences and to achieve their transformation objectives,” Tai Rattigan, Amplitude’s Global Head of Partnerships said.
At Amplitude, our mission is to help companies build better products. We do this by helping product and growth teams easily access the behavioral data of their users and share these insights across their organization to make the right decisions quickly and ultimately deliver the best possible digital customer experience. The Competency Partner designation is the highest level of endorsement from AWS and recognizes Amplitude as an industry leader.
AWS is enabling scalable & flexible solutions for global enterprises. To support the seamless integration and deployment of these solutions, AWS established the AWS Competency Program to help customers identify partners with deep industry experience and expertise. Together we are enabling companies to get closer to their customers and build for user growth.
“Amplitude is proud to be taking this step with AWS as a strategic partner to help companies deliver their best digital customer experiences and respond to customer needs in real-time.” Spenser Skates, Amplitude Co-foudner & CEO
“Amplitude is proud to be taking this step with AWS as a strategic partner to help companies deliver their best digital customer experiences and respond to customer needs in real-time,” said Spenser Skates, Amplitude’s Co-founder & CEO. “Our team is dedicated to helping companies build better products and achieve these technology goals by leveraging the agility, breadth of services, and pace of innovation that AWS provides.”
Achieving the AWS Digital Customer Experience Competency differentiates Amplitude as an Advanced AWS Partner Network (APN) member that provides specialized demonstrated technical proficiency and proven customer success with specific focus on workloads based on the Customer 360 segment of the DCX program. To receive the designation, APN Partners must possess deep AWS expertise and deliver solutions seamlessly on AWS. We are thrilled to be a part of this launch with fellow technology partners Segment and Braze who help drive digital transformation to enhance user experiences through personalization.
Want to learn more about how we help companies build better products through AWS, click here.

Maryam Lahiji
Former Technology Partner Manager, Amplitude
Maryam is a chocoholic channel connoisseur who loves to work with partners to grow their business. She was formerly a part of the Amplitude team. In her spare time she loves to voyage around the world, discover new cultures, and sample delicious foods.
More from MaryamRecommended Reading

Amplitude + GitHub Agents: Closing the Product Learning Loop
Oct 19, 2026
4 min read

Lessons from consolidating our MCP server
Oct 6, 2026
10 min read

What AI engineers do in the age of agentic code
Oct 1, 2026
14 min read

An analysis of Jev: Faster and cheaper, but watch the accuracy
Sep 28, 2026
13 min read
Explore Related Content
9 Top Feature Flag Solutions for Modern Product Teams in 2026
Jan 27, 2026
Using behavioral analytics for growth with the Amplitude app on HubSpot
Jun 17, 2024
10 min read
Identity resolution: The secret to a 360-degree customer view
Feb 16, 2024
10 min read
Inside warehouse-native Amplitude: A technical deep dive
Jun 27, 2023
15 min read
5 Proven Strategies to Boost Customer Engagement
Jul 12, 2023
Designing High-Impact Experiments
May 13, 2024
9 direct-to-consumer marketing tactics to accelerate ecommerce growth
Feb 20, 2024
10 min read
Leveraging analytics to achieve product-market fit
Jul 20, 2023
10 min read

