How To Build and Scale Sales Teams as a Technical Founder

Learn how Amplitude's co-founder Spencer Skates scaled his sales team and the lessons he learned along the way.

Customer Stories
November 30, 2017
Image of Spenser Skates
Spenser Skates
CEO and Co-founder
How To Build and Scale Sales Teams as a Technical Founder

How do you build and scale a sales team as a technical founder? This is a tough and awesome question. It’s one of the many I discussed on a recent episode of the SaaStr podcast produced by Harry Stebbings and Jason Lemkin. Check out the episode on Soundcloud or iTunes. We covered a range of topics including:

saastr with amplitude founder spenser skates
  • How I made my way into the world of SaaS and come to found Amplitude.
  • How I look to build and scale our sales team, as an engineering focussed founder.
  • Where I see most engineering founders go wrong in their approach to sales.
  • The stumbling blocks that I found hard in this learning process.
  • Advice to technical founders to scale the learning curve fast.
  • And a lot more…
About the Author
Spenser is the CEO and Co-founder of Amplitude. He experienced the need for a better product analytics solution firsthand while developing Sonalight, a text-to-voice app. Out of that need, Spenser created Amplitude so that everyone can learn from user behavior to build better products.